Google停止更新PR(pagerank)了吗

来源:宜昌SEO 时间:2012-10-29

和大多数站长一样,Fraiy一直在关注着所持站点的PR值变化,但近三个月来,所管理的十多个站点(包括企业站、行业站、个人博客、论坛)的PR均未发生更新。而结合站长之家给出的数据PR更新数据(如下图),不禁要问一句,PR真的停止更新了吗?

 

在 各大搜索引擎检索Google PR(pagerank)时发现,在2010年底曾有乌龙报道指出PR将停止更新,其中站长之家在2011年1月5日刊文《Google停止更新PR 采用索引系统Caffeine》,网易科技2010年10月14日刊文《谷歌员工证实PR值不再更新 换链产业寿终正寝》。类似文章均引用了谷歌工程师Susan Moskwa的一篇发文(如下图):

 

根据图中所提供的信息,找到原文字如下:

2009.10.13询问:

I was doing my daily perusing of our client sites in Webmaster Tools, and I noticed something interesting... The PageRank distribution feature, once found on the crawl stats section under "Diagnostics," is no longer displayed.

Is this a permanent change?

Perhaps public PR is finally going to be dumped?

What say you?

有人发现在Webmasters Tools中的pagerank参数不见了,询问是否将取消pagerank?

Susan给出的回答原文是:

We've been telling people for a long time that they shouldn't focus on PageRank so much; many site owners seem to think it's the most important metric for them to track, which is simply not true. We removed it because we felt it was silly to tell people not to think about it, but then to show them the data, implying that they should look at it.

My impression is that PageRank in Toolbar is aimed more at the casual browser of sites who wants to get a general feel for the authority of a page. For this reason many people still believe we should leave it in Toolbar. Toolbar isn't primarily aimed at site owners who are looking for precise & reliable metrics that they can judge their site by or make decisions by. That's one reason it made sense to remove it from Webmaster Tools, which is designed specifically for site owners in a way that Toolbar is not. Personally I would love to see us remove PR from the Toolbar, but mine is not the only opinion in Google and the folks I have most contact with--site owners--aren't the only users or stakeholders of Toolbar.

Susan说:

我们一直告诉大家不要太注意pagerank,许多站长都认为pagerank是最重要的指标,其实是不正确的,我们把它从webmasters中移除,是因为我们觉得既然告诉大家不要去考虑它但又一直显示它是不明智的。

同 时Susan给出了自己对pagerank的看法,她个人也认为不要在Toolbar显示pagerank。从原文可以看出,当时她并未提及Google 要停止pagerank相关的服务,只是说将Webmasters tools中的显示移除。固2010年国内轰动一时的PR将停止更新只是一些人断章取义罢了。

当然,从今天反应的数据来看,至少在2012年8月份之前所有关于PR值要停止更新的说法都是不实的。那么,时至今日,PR值迟迟未更新的状态是否又使大家怀疑猜测,Google将停止PR相关的服务呢?

Fraiy 针对Google PR pagerank 等词在Google news、Ei village、中国重要报纸全文数据库、哈佛商业评论等检索平台搜索近半年来Google pagerank的相关信息,未发现官方平台来源的任何有关于Google将停止pagerank将停止更新的报道。就是说,至少到目前为 止,Google是没有官方公布要停止PR值的更新的。

不过,正于Susan所说,pagerank只是一个指标而已,Google本身在提醒站长不要过份关注pagerank意味着Google在淡化或者已经淡化pagerank技术。那么,作为站长,我们也应该适应,在思维上开始逐渐淡化PR值对网站优化运营方面的影响。原文来自: ,欢迎访问

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